Photo: W Chicago – Lakeshore, Illinois, USA/Courtesy: Starwood Hotels/DMCA Fair Use

You may have already received the e-mail this morning – but for those who haven’t, it’s time to register for the latest Starwood promotion: SPG Double Play. Starting now, those who sign up online can earn double points on eligible Starwood stays.

What is SPG Double Play

Like many seasonal promotions, SPG Double Play offers travelers the opportunity to earn bonus points through the spring by registering for the promotion on the SPG website. Once registered, guests with stays between January 5 and April 15, 2015, can earn double Starpoints on stays of two or more eligible nights. In addition, every five nights stayed will earn travelers 1,000 bonus Starpoints. This can be repeated for twenty nights, for a total bonus of 4,000 bonus Starpoints.

Is SPG Double Play a good promotion?

According to the terms and conditions from Starwood, the promotion will earn guests four points per dollar spent if the guest spends at least two consecutive nights (or more) at the hotel. Directly quoted from the terms and conditions (truncation is mine):

Registered members will earn double Starpoints on eligible stays of two or more consecutive nights…Members who earn double Starpoints will earn an additional two (2) Starpoints per eligible US$1 spent (for a total of 4 [four] Starpoints per dollar).

As always, the bonus is posted on the base points, and elite multipliers won’t count towards the bonus. And while the bonus Starpoints from the Starwood Preferred Guest American Express Card (not an affiliate link) still applies, it won’t be multiplied. Also quoted from the terms and conditions:

Offer is eligible with other Starpoints promotions; however, each offer will award bonus Starpoints independently of each other, and offers are not combinable.

Therefore, if you play your cards right (pun intended), it appears possible to earn more than four Starpoints per dollar during the promotion, when elite and credit card bonuses are applied. While this is definitely better than the regular earnings, it really seems to be targeted towards Starwood loyalists – like most hotel promotions.

Should I sign up for SPG Double Play?

While your earnings may vary, anyone with substantial Starwood stays coming up will be well served by signing up for SPG Double Play. But if you don’t have a lot of Starwood stays during the next three months, I’m not sure this is worth going out of you way to stay here versus a hotel that you do have status with. As always, make sure that your selected hotel is participating in the promotion.

Are you signing up for the SPG Double Play? More over, how many stays do you have coming up through Tax Day 2015? Share your plans and ideas to maximize the SPG Double Play in the comments below!

AMEX Disclaimer: No compensation nor incentive was given to mention or link to any product or service in this article. This content is not provided or commissioned by American Express. Opinions expressed here are author’s alone, not those of American Express, and have not been reviewed, approved or otherwise endorsed by American Express.